Month: October 2023

Model-based Consulting, Management Education, and Coaching

Social Media Insights: Harnessing AI for Deeper Audience Understanding

Photo of Karl Anderson on Unsplash In addition to the introductory article of August 13th, this is the seventh of a series of 15+ weekly articles on artificial intelligence in marketing. A little goody at the end of the article. Understanding your audience is the foundation of effective engagement in the ever-evolving realm of social…
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Search Engine Optimization in the AI Era: Staying Ahead in Rankings

Photo of Myriam Jessier on Unsplash In addition to the introductory article of August 13th, this is the sixth of a series of 15+ weekly articles on artificial intelligence in marketing. A little goody at the end of the article. In the vast expanse of the internet, being discovered by your target audience is a…
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